This is the first piece of work in an ongoing project for Sonos around the launch of their smart speaker, the Sonos One.

Sonos' main competitor in this space is the Apple HomePod, so when it was launched I created a small piece of reactive content designed to provoke a response. The Spotify playlist used song titles to convey a message to Apple and was sent to them on Twitter. So far it has over 1000 likes, nearly 400 retweets and has been covered in multiple online publications.